Wednesday, September 15, 2010

Internet advertising is not hot

Internet advertising is not hot. In short flat casual shoes ad. casual shoes ad laying low, the possible reason is that the market had just cooked casual P90X shoes , with low profits OEM OEM, brand awareness is not high on the market without professional and forward-looking understanding of professional leisure shoe factory until now have not completed the original Daikin accumulation, thus no ability to do Some brand advertising, capital investment! and abroad rely on big brand soft advertising, and print advertising, market position has been identified, it is their usual way, a waste of ammunition, as shouting like a nouveau riche! extend the brand because it is an extension of the industry using the original master brand advertising resources, both in popularity and investment has played a good role! This is a small, professional shoes manufacturer can not ratio! casual shoes who p90x workout would dare to eat the first crab!
competitive brand promotion activities of the comparative analysis. weak promotion of casual shoes, nothing more than shopping discount end of the quarter, the new goods market 8.5 break, holiday discounts, opening to send balloons, etc., do not mind the promotion! store's promotion is the monotone, because there is no professional guidance and cooperation, promotional activities are as soon as the a, to no avail. stock merchandise is still in rejection truck, to fend for themselves. or just parroting the promotions, the p90x dvd set result is more and more stock merchandise on the shelves, fewer and fewer new products, fewer and fewer customers, confidence gone on have nothing!

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